Panic Records Promoting Albums WIth Free Downloads

Panic Records is giving away Run With The Hunted‘s latest full length as a free download to help promote the band. The label explains the strategy:

“We’re trying something new here at Panic. We’ve gotten tons of feedback from all of you over the years about how you find out about and listen to our releases. The majority of people we’ve heard from prefer to download an album for free to check it out and if they like it, they’ll support the band on the road or eventually pick something up from us online. From a label standpoint, this has always put us in a difficult situation; we put a ton of time, effort and money into each release and free downloading takes away from our ability to break even and continue to put out new releases. At the same time, we want everyone to have access to our releases and hear the amazing bands we work with.

Run With The Hunted are one of the hardest working bands on Panic and we really hope you’ll support them by downloading the record and helping spread it around on blogs, social media etc. They’re currently on tour in Europe with Unveil and any extra support we can help give them will go a long way.”

Download the full album here.